According to POLITICO, who first broke the story (weird), Twitter will be rolling its 280-character count limit to all users soon. Very soon. Like probably this week.

They reported in their “Playbook Power Briefing” earlier today:

Twitter will up its character limit to 280 characters for everyone in the very near future. D.C. is beginning to buzz about it, as political operatives have caught wind of the change.

Twitter has been testing the change with many of its users for some time, and some users (like me) were hoping the change wouldn’t stick.

It seems that whatever the social media company wanted to see in the test has yielded a result that will give all users double the number of characters for each message.

I am not a fan of the change, and I think the change will destroy part of what distinguishes Twitter from other platforms. But, perhaps it will be like the Facebook changes of old—changes that seem drastic at first that we all forget about later.

If you have thoughts on Twitter’s character count increase, let us know.

Chris Martin

Chris Martin is the Co-Creator and Chief Content Officer at LifeWay Social as well as a Content Strategist at LifeWay. He and his wife Susie live outside Nashville, TN.