3 Underrated Social Media Statistics

3 Underrated Social Media Statistics

So many different metrics are available for us to use as we try to measure the effectiveness of our efforts on social media that it can be overwhelming to try to figure out which stats are worth our attention and which are not. Earlier this week, my brother ran a post...
Hacking Instagram’s Underutilized Free Marketing Reach

Hacking Instagram’s Underutilized Free Marketing Reach

The words manual and process are two dreaded words in the world of marketing. With the entire audience of the Internet at our fingertips, automated processes save marketers, particularly social media marketers, hours of time and give them tons of reach. But what if...
The Power of Influencer Marketing

The Power of Influencer Marketing

Before the world of social media came into existence, influence was typically restricted to individuals with movie, TV, or radio access. The amount of people wielding influence was limited. The amount advertisers and marketers would pay to tap into this influence were...
16 Ways to Climb Over Writer’s Block

16 Ways to Climb Over Writer’s Block

Everyone who’s ever written for any length of time has encountered writer’s block. It’s the inevitable consequence of placing words on a page (or screen). For those trying to develop consistent content for their blog or website, this can be frustrating and even...