Facebook Referral Traffic Down, Google Up

Facebook Referral Traffic Down, Google Up

In 2015, Facebook usurped Google on the throne of website referral traffic across the web. Since then, Facebook has been delivering more website traffic overall than Google. While it’s fascinating to see the competition between Facebook and Google in the graph...
Top 10 Motivations for Using Social Media

Top 10 Motivations for Using Social Media

I love studying social media and social media trends because the way we use social media reveals a lot about us. A few months ago, Smart Insights, a digital marketing company, published an infographic from the GlobalWebIndex detailing the top 10 most common reasons...