The Power of Influencer Marketing

The Power of Influencer Marketing

Before the world of social media came into existence, influence was typically restricted to individuals with movie, TV, or radio access. The amount of people wielding influence was limited. The amount advertisers and marketers would pay to tap into this influence were...
3 Keys to Making Successful Live Videos

3 Keys to Making Successful Live Videos

As if creating written and graphic social content wasn’t time consuming enough, brands now have a new way to engage their audiences: live video. While this new avenue presents a new set of challenges to understand, it also provides brands with an amazing...