5 Reasons to Use Social Media Besides Promoting Your Work

5 Reasons to Use Social Media Besides Promoting Your Work

When 69 percent of Americans are on some form of social media, we know it’s important to be there as well. We might be confused, however, at why we are there. Everyone knows social media is a great place to share links to your website, promote your book, or...
Understanding Where Social Came From to Understand Where to Go

Understanding Where Social Came From to Understand Where to Go

My colleague Amy Whitfield and I often give talks on social media. We’ve found that it is helpful to give our audience a short history on social in order to catch them up to speed before discussing some its other – perhaps more technical aspects. Grasping the history...
3 Reasons Blog Consistency Matters

3 Reasons Blog Consistency Matters

Whether you are just starting, or whether you are considering re-starting, consistency is key. You may be the best writer on the planet not yet offered a book contract, but your blog will become home to digital cobwebs without regular content. Blog consistency matters, and here’s why.